Product category:
Packaging, Conveyors and Materials Transfer
News Release from: Advanced Dynamics | Subject: Daler-Rowney
Edited by the Processingtalk Editorial
Team on 19 July 2007
Labelling system gears up for growth
opportunity
Daler-Rowney turned to Advanced Dynamics to help provide barcoding for individual paper sheets: the recommended Eurokett Ultra labelling system has allowed a radical increase in capacity
The installation of a Eurokett Ultra barcode labelling system from Advanced Dynamics is enabling leading artists' materials supplier Daler-Rowney to respond to international growth and market demand Advanced Dynamics collaborated closely with Daler-Rowney at its Wareham, Dorset operation and developed a special build system for high speed, very accurate barcode label placement in the corner of sheet
This article was originally published on Processingtalk on 12 Sep 2005 at 8.00am (UK)
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As well as the twin-headed Eurokett Ultra label applicator, the line includes a range of equipment to ensure continuous production and high quality standards.
An HSW high-speed suction wheel feeder separates and handles single sheets from bulk stocks and an on-line ICE thermal transfer printer produces barcodes.
A bespoke barcode read-ability scanning and automated reject system provides quality assurance and a precision, automatic collating, counting and stacking system prepares batches for shrink-wrapping or packing.
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This recent Advanced Dynamics installation can comfortably handle a wide range of A1 - A4 sheet products, ensuring complete reliability as Daler-Rowney steps up its production of pads, spiral bound, blocks and sheets, as well as mounting boards.
Output is now 120 sheet per minute for A4 products and 60 sheets per minute with A1.
When Daler-Rowney first received requests for barcoding individual paper sheets it implemented a manual label application operation with eight temporary staff.
That method was limited in terms of throughput but also compromised product and brand image as consistency of placement and appearance could not be guaranteed.
The company began to consider the options for an automated system that would be able to repay the investment cost within a year whilst also providing enough capacity for future volume growth.
The Daler-Rowney Production Manager at Wareham, Alan Sagar, commented: "Advanced Dynamics are very helpful and they have enabled us turn a business necessity into an additional profit opportunity.
We have the flexibility to handle new, high-volume export sales and the machinery quality is so high that we have complete reliability.
We set a target of handling, with our growth, 7 million sheets a year and we are already achieving an annualised throughput of 5 million sheets".
He explained that Advanced Dynamics responded with a very good proposal that was the basis for the system, which with additional features, provided a bespoke line precisely tailored to Daler-Rowney, the line now runs with just two people.
"We had to respond to the market trend for point-of-sale barcode scanning of individual paper and board sheets.
We were aware of Advanced Dynamics and they quickly established a good relationship with us through understanding our needs, which fostered the potential for the strong partnership we now share" concludes Mr Sagar.
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