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Product category: Marketing + PR services
News Release from: AGM Training | Subject: Guide to PR
Edited by the Processingtalk Editorial Team on 12 December 2007

'How To Handle Your Company Publicity'
free guide

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This 184 page guide is packed with easy-to-follow guidance helping any size business-to-business company run effective publicity operations in-house and save money, while boosting sales

In an initiative to help manufacturers promote their products and services a new Guide 'How To Handle Your Company Publicity' has been published, and the author will offer help to every purchaser with a particular publicity question, free of charge! This handy-sized A5 guide answers the problems of a lack of knowledge of publicity procedures, limited budgets and restricted staff time holding back the potential success of so many firms Using this guide, firms can save money and promote their business more successfully, even if they employ an advertising/PR agency

The comprehensive guide is ideal help for anyone involved in publicity.

Sections include press release writing, media relations, getting PR published and a media guide plus advertising, photography and graphics, newsletters, direct mail, exhibitions and print.

An editor of a manufacturing journal said "This is the best information on press releases and media I have ever seen".

A 4 page leaflet detailing contents is available on request AGM Training.

The guide is priced at GBP28 incl pp.

"Publicity using the media is the most cost-effective tool in marketing and using just a few minutes of your time each day in planning your PR and advertising can ensure you promote your products and services properly and help media editors to help you," says the author, Alan Godfrey.

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