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Product category: Trade Associations and Standards
News Release from: ISA:Instrumentation Systems and Automation Society | Subject: ISA Marketing and Sales summit
Edited by the Processingtalk Editorial Team on 26 March 2008

ISA Marketing and Sales summit scheduled

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The ISA Marketing and Sales Summit will help marketing and sales executives in the automation markets meet the strategic and tactical challenges of the 21st century

This unique event is designed exclusively for senior sales and marketing professionals in the automation markets The event will be held at the Wyndham Cleveland at Playhouse Square in Cleveland, Ohio

The ISA has called for papers to be proposed in preparation for this 3rd annual Marketing and Sales summit, scheduled for 17-19 September 2008.

Abstracts may be submitted for the conference session presentations until 11 April 2008.

Conference sessions will focus on topics such as market-driven product development, business development and engineering, product marketing management vs product management, sales vs marketing, branding in the web 2.0 era, redefining advertising in the digital age and more.

In addition to the informative sessions and paper presentations, pre-conference workshops and roundtable discussions will be held, and there will be networking opportunities during exhibits and cocktails.

Exhibits and sponsorship opportunities are also available.

Contact Rodney Jones at the ISA for more information: abstracts of proposed papers should be addressed to Shari Worthington.

ISA:Instrumentation Systems and Automation Society: contact details and other news
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